Associate Director (m/f/d) Marketing Cardio / Rare Disease

Careforce is a recruitment consultant for the healthcare industry. We have been helping companies find the right specialists for more than 20 years.

Our client is a leading independent biopharmaceutical company and the pioneer in RNA interference (RNAi) therapeutics – a revolutionary approach to treating diseases which “silences” the genes that cause or contribute to them.

Key Responsibilities

• Develop the local strategic brand plan and financial forecasts in close cross-functional collaboration 

• Ensure flawless implementation of the German TTR plan in line with the CEMEA TTR plan and in cooperation with cross-functional stakeholders in the CEMEA region

• Support the development and utilization of conference content and materials, maximizing the opportunity provided by virtual platforms

• Leverage primary and secondary market research and competitor analytics critical to aligning brand strategy and optimizing marketing tactics

• Drive the development and implementation of an omnichannel communication plan (digital & print)

• Manage annual promotional budget, conducting ROI assessments of tactical programs and ensures proper execution

• Plan and organize external events with HCPs and nurses

• Prepare educational material and concepts directed to physicians, patients and nurses

• Collaborate with legal, regulatory, and compliance stakeholders to ensure compliant development and execution of marketing initiatives

• Take ownership of the review process to ensure marketing materials are cleared for promotional use and secure final production

• Foster regular exchange with the field force to continuously support execution in the field

• Engage with KOLs in close alignment with Marketing Director and x-functional team

• Leverage best practices from within the commercial organization and continually foster learning from industry best practices

• Demonstrate excellence in project management and effectively managing multiple projects and priorities 

• Take a lead role in representing the German affiliate when participating at international team meetings 

• Act as a deputy of the Marketing Director in case of absence

Qualifications

• University degree in a related field or comparable educational background

• 10+ years’ experience, thereof min. 6 years of experience in pharmaceutical industry 

• Previous experience in pharmaceutical product management and/or sales is required

• Hands-on mentality and willingness to take responsibility for strategic and operational topics

• Proven track record in project management and effectively managing multiple projects/priorities

• In-depth knowledge and experience in rare diseases, cardiology or neurology is preferred, but not necessary

• Pronounced resilience, positive and solution focused thinking and acting

• Ability to engage and manage multiple stakeholders (internal/external) to achieve the objective

• Organized with systematic approach to prioritization

• Process orientated to achieve the business objective

• Sense of urgency, ethics, and responsibility 

Offer:

• An attractive salary package above market average

• A harmonious, well-functioning and international team within a values-driven company

• A dynamic working environment with flat hierarchies and short decision-making paths

Contact:
Nils Kuck
Senior Consultant Executive Search
Tel.: +49 (0) 2234 - 2036-151
nils.kuck@careforce.de

Christian Beneken
Senior Consultant Executive Search
Tel.: +49 (0) 151 - 21973 - 085
christian.beneken@careforce.de